Star quality

That’s what the Mercedes-Benz star used to have. Well sure, it still does, I suppose. Although with a net loss of 1.93 billion dollars last quarter, it’s suddenly not shining like it used to. That’s 65% less profit for 2008 as a whole and, needless to say, worse than anyone here had forecast.

 

 Buddy, have you got a Daimler?

 

Consumers all around the world, and not just those normally so reliably wasteful American type ones, just aren’t buying these bug luxurious German cars anymore. But take heart a little. You can still blame Chrysler on this one if you want to, Daimler. This one last time, I mean. Onkel Dr. Zetsche will be pulling out his cost-cutting axe now all the same anyway, though.

 

 „Der Ergebnisrückgang sei vor allem auf Belastungen von 3,228 Milliarden Euro aus der Beteiligung an Chrysler sowie durch das niedrigere Ergebnis von Mercedes-Benz Cars bedingt.“

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